IGNITE YOUR
ENGAGEMENT
TAKE THE FEEL FIRST APPROACH WITH DEIRDRE BREAKENRIDGE

I Need to Engage With My Audience
When you engage with your audience is it a simple connection and transaction or do you interact on a much deeper level? Work with Deirdre to ignite your engagement and build relationships that lead to loyalty, advocacy, and unbreakable bonds.

I Need to Grow My Influence
Are you sharing your thought leadership through different media channels? What kind of pitches get you noticed with the media? Work with Deirdre and her team of PR publicists to be seen, heard and recognized as the go-to trusted resource with the media.

I Need Communication Resources
If you need tools and resources to power up your communication, you’ve come to the right place. You’ll find all of the DIY courses, books, and resources to help you build your strategy and execute your comms program at your own pace.

I Need a Speaker or Event Host
If you need a keynote speaker or event host, Deirdre is an International keynote speaker on the topics of PR, branding, marketing, and social media communications. She’s also hosted numerous events for brands during her 30-year career.
Experience Media Training with a FEEL Lens
FEEL ignites engagement through all of your channels. From media interviews and social media to speaking engagements and company meetings, FEEL is the stepping-stone to become a trusted leader. You lead the conversation with your mind, and your heart as you grow your influence
Latest Blog Posts
Creating Meaningful Connections Through Emotionally Intelligent Communication
My public relations/communication students and I have been discussing soft skills, including emotional intelligence (EQ), for several years.
How PR and Social Media Go Together
When you think about PR and social media, you may find the two to be very different. In fact, that’s one of the reasons PR professionals didn’t really embrace social media in the beginning. However, an opportunity has presented itself to actually combine efforts and maximize both as a result. Think about it: public relations […]
Announcing the Launch of a New Book: A Whisper From Noelle
I’ve spent years writing business books on PR, branding and social media. However, I never imagined writing a children’s book on what it means to FEEL as a way to help parents and children to explore feelings together.
The FEEL First Pledge: A Commitment to Communication & Relationship Building
How you FEEL determines how you communicate. It doesn’t take a scientific study to know this or to watch your emotions play out on social media. Think about how your feelings translate into actions, reactions and the words that come out of your mouth (or the words in your tweets and/or your Facebook posts). If you’re an optimist, then you will communicate as such. The same goes if you’re the opposite.
FEEL Media Training Roadmap
I’ve been media training executives for years. The training and exercises were focused on verbal communication and sharing the company’s messaging correctly. These thought leaders were tested in several media situations to see if they could answer questions accurately and in a way that always bridged back to the “talking points.”
Testimonials
Richard Bistrong
CEO, FRONT-LINE ANTI-BRIBERY LLC
“I have had the opportunity to work with Deirdre Breakenridge through her firm, Pure Performance Communications, over the past four years. My initial exposure to Deirdre’s perspective was reading her book Putting the Public Back in Public Relations, which I found so inspiring, that I engaged her through Pure Performance. The leadership that Deidre provided me in terms of reputation rebuilding and rebranding remains foundational to my current practice and continues to be a pillar of my success. Deirdre is a pleasure to work with, well organized, and extremely sensitive and mindful of deadlines, as well as breaking down long term versus short term goals.”
Gustaaf Vocking
FOUNDER, POWER2IMPROVE, COACH, TRAINER & SPEAKER
“Deirdre is so much more than that the world-famous modern PR lady who writes books you just have to read. I keep finding myself standing on her shoulders when I talk on the subjects of PR, Marketing Communications and customer dialogue. She shares her knowledge and experience so as to better the world. And, to top it all of, she is a wonderful sparkling woman that is a role model for any modern times girl or woman.”
Gail Nelson
CMO, B2B Marketing expert
“I have had the pleasure of working with Deirdre Breakenridge through her firm, Pure Performance Communications, twice over the past seven years. The first time, she worked on Siegel+Gale’s social media program when I served as its Global CMO. Currently, Deirdre is spearheading efforts to raise the profile of key executives at one of my clients, a global digital advertising firm. She’s always a joy to work with – a smart, connected, kind, and energetic communicator who tells it like it is and focuses on getting results.”